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Congratulations are in order for LeBron James. He’s become the latest athlete to grace the Wheaties box. General Mills announced that he’d be replacing Serena Williams.

The cereal company picked the Laker to celebrate his efforts both on and off the court. He’s actually gracing the box along with images of children, family, and faculty from his I Promise program and the I Promise School for the underprivileged in Akron, Ohio.

LeBron is in great company. Other elite athletes that have been on the Wheaties box include Walter PaytonMichael Jordan, and Mary Lou Retton. For the record, Lou Gehrig was the very first one back in 1934.